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Turning standout podcast moments into campaigns listeners can’t ignore.
In-Network Promotion
Broadcast On-Air Promotion
Campaign Strategy
Content Marketing
Audience Growth
Creative Strategy
Copywriting
Cross-Functional Leadership
Show Launches
Brand Stewardship
Feed Drops
I lead promotional campaigns from launch through ongoing marketing, building strategies around major guests, cultural moments, seasonal returns, and cross-show collaborations. I combine creative strategy, copywriting, and cross-functional execution to turn standout content into campaigns that drive listening.

Comedy
Ariana Grande & Cythia Erivo - Wicked
Las Culturistas with Matt Rogers & Bowen Yang
0:00-0:00
Celebrity Rewatch
Miranda and Charlotte Reunited!
Are You A Charlotte? with Kristen Davis
0:00-0:00
Celebrity Rewatch
Introducing: The Moment!
The Moment with Jorge Ramos and Paola Ramos
0:00-0:00
Society & Culture
This is… Hey Jonas!
Hey Jonas! with the Jonas Brothers
0:00-0:00
Comedy & Relationships
Brooklyn Nine-Nine Reunion
More Better with Stephanie Beatriz & Melissa Fumero
0:00-0:00
Society & Culture
Introducing Suite 305 with Lele Pons!
Suite 305 with Lele Pons
0:00-0:00
Comedy
Ariana Grande & Cythia Erivo - Wicked
Las Culturistas with Matt Rogers & Bowen Yang
0:00-0:00
Celebrity Rewatch
Miranda and Charlotte Reunited!
Are You A Charlotte? with Kristen Davis
0:00-0:00
Celebrity Rewatch
Introducing: The Moment!
The Moment with Jorge Ramos and Paola Ramos
0:00-0:00
Society & Culture
This is… Hey Jonas!
Hey Jonas! with the Jonas Brothers
0:00-0:00
Comedy & Relationships
Brooklyn Nine-Nine Reunion
More Better with Stephanie Beatriz & Melissa Fumero
0:00-0:00
Society & Culture
Introducing Suite 305 with Lele Pons!
Suite 305 with Lele Pons
0:00-0:00
Comedy
Ariana Grande & Cythia Erivo - Wicked
Las Culturistas with Matt Rogers & Bowen Yang
0:00-0:00
Celebrity Rewatch
Miranda and Charlotte Reunited!
Are You A Charlotte? with Kristen Davis
0:00-0:00
Celebrity Rewatch
Introducing: The Moment!
The Moment with Jorge Ramos and Paola Ramos
0:00-0:00
Society & Culture
This is… Hey Jonas!
Hey Jonas! with the Jonas Brothers
0:00-0:00
Comedy & Relationships
Brooklyn Nine-Nine Reunion
More Better with Stephanie Beatriz & Melissa Fumero
0:00-0:00
Society & Culture
Introducing Suite 305 with Lele Pons!
Suite 305 with Lele Pons
0:00-0:00
Comedy
Ariana Grande & Cythia Erivo - Wicked
Las Culturistas with Matt Rogers & Bowen Yang
0:00-0:00
Celebrity Rewatch
Miranda and Charlotte Reunited!
Are You A Charlotte? with Kristen Davis
0:00-0:00
Celebrity Rewatch
Introducing: The Moment!
The Moment with Jorge Ramos and Paola Ramos
0:00-0:00
Society & Culture
This is… Hey Jonas!
Hey Jonas! with the Jonas Brothers
0:00-0:00
Comedy & Relationships
Brooklyn Nine-Nine Reunion
More Better with Stephanie Beatriz & Melissa Fumero
0:00-0:00
Society & Culture
Introducing Suite 305 with Lele Pons!
Suite 305 with Lele Pons
0:00-0:00
Digital Promotion
Putting the right content in front of the right audience at the right moment.
Lifecycle Marketing
CRM Strategy
Audience Engagement
Audience Targeting
Push Notification
In-App Messaging
Email Marketing
Editorial Strategy
I develop lifecycle campaigns that drive podcast discovery, engagement, and continued listening. Partnering with Digital and CRM teams, I activate opportunities across push, in-app messaging, email, paid social, and editorial placements to reach audiences at the right moment.
Graphic Design
Turning marketing strategies, insights, and ideas into clear, compelling visual stories.
Presentation Design
Marketing Decks
Data Storytelling
Talent One-Sheets
Network Overviews
Creative Direction
Brand Identity
Campaign Creative
Podcast Artwork
Hero Banner Design
I bring a designer’s perspective to marketing, translating strategies, performance insights, and creative ideas into compelling visual narratives. From campaign decks, content calendar systems, stakeholder presentations to podcast artwork and talent one-sheets, I create work that helps teams communicate ideas, showcase results, and bring campaigns to life.
Branded Playlists
Creative Direction, Content Curation & Cultural Marketing
Creative Direction
Content Curation
Cultural Marketing
Editorial Strategy
Audience Insights
Visual Identity
Campaign Creative
Bilingual Content
I shape iHeart’s branded podcast playlists from concept to execution, combining content curation, cultural insights, and visual design to create timely collections around key cultural moments and audience interests. From Pride and Hispanic Heritage Month to major sports moments, I develop programming and creative that give each collection a distinct identity.
Industry Partnerships
Partnerships that take campaigns beyond the podcast feed.
Partner Marketing
Integrated Campaigns
Platform Partnerships
Paid Media
Out-of-Home (OOH)
Platform Promotion
Content Partnerships
Cross-Functional Leadership
I collaborate with partners including Amazon Music, Apple Podcasts, and Spotify to bring integrated campaigns to life across paid media, platform promotion, content, and out-of-home activations. I help connect partner opportunities with campaign strategy and creative execution, turning collaborations into cohesive moments that expand visibility and reach new audiences.
¡Se Habla Español!
Bilingual Strategy, Talent Relations & Cross-Cultural Marketing
Cross-Cultural Marketing
Bilingual Strategy
Talent Relations
Spanish Copywriting
Editorial Strategy
Episodic Marketing
Stakeholder Management
U.S. + LATAM
I serve as a key marketing partner for Spanish-language podcasts and teams across the U.S. and Latin America, connecting talent, producers, and internal teams across markets. My work spans bilingual communications, Spanish-language copywriting, episodic promotion, and editorial strategy to create culturally relevant campaigns that connect with Latino audiences.
Audio Promotion
Turning standout podcast moments into campaigns listeners can’t ignore.
Digital Promotion
Putting the right content in front of the right audience at the right moment.
Graphic Design
Turning marketing strategies, insights, and ideas into clear, compelling visual stories.
Branded Playlists
Creative Direction, Content Curation & Cultural Marketing
Industry Partnerships
Partnerships that take campaigns beyond the podcast feed.
¡Se Habla Español!
Bilingual Strategy, Talent Relations & Cross-Cultural Marketing
Audio Promotion
Turning standout podcast moments into campaigns listeners can’t ignore.
Digital Promotion
Putting the right content in front of the right audience at the right moment.
Graphic Design
Turning marketing strategies, insights, and ideas into clear, compelling visual stories.
Branded Playlists
Creative Direction, Content Curation & Cultural Marketing
Industry Partnerships
Partnerships that take campaigns beyond the podcast feed.
¡Se Habla Español!
Bilingual Strategy, Talent Relations & Cross-Cultural Marketing
José Manuel is an Oaxacan multidisciplinary creative based in Southern California
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